Jessica serves Paragon Events as Marketing Specialist. While continuing to discover new ways to add a creative edge to Paragon Events and its clients, Zell takes a glimpse into 2018 marketing trends and a look back at 2017. How do you see social media changing in 2018? Video is huge on social media now and...
Category: Marketing & Social Media
5 Excellent Email Marketing Tips to Engage Your Audience!
Engage your email list with these 5 tips! Be sure your email is legible on mobile devices! 51% of views are on mobile, send a test email or use a mobile preview to ensure visibility. Make it easy for viewers to understand what they are supposed to do in less than 5 seconds. People make a decision...
Paragon’s on Pinterest!
We’re on Pinterest! We have officially started pinning, and now that we have, there’s no end in sight. We’re adding hundreds of pictures of weddings, corporate events, social events, amazing places to visit and great marketing ideas. Follow us now! We look forward to pinning with you….
7 Tips to be Successful on Facebook
Ever wondered if you’re using your Facebook business page to its highest potential? Here are some handy tips on making the most of this free, high-traffic marketing platform. We’re excited to utilize these ourselves in 2013. Utilize pre-established source to gain fans. If you already have a loyal following established elsewhere, like a high-traffic website...
How Social Media Fits Into Your Crisis Management Plan
It seems that Social Media is everywhere these days; watching TV a little tweet pops up with a tweeters opinion of the show that I am watching. Magazine articles now have QR Codes. On the weekends, instead of hanging out with friends, our teens are on Facebook hanging out in the virtual world. Besides Social...